Talks, Articles & Books from Steve Bromley

I regularly write, present and talk about user research for games at industry in industry and academic contexts. Below is a selection of my talks, articles and books.

How TO Be A Games User Researcher

Learn how games get made, how to plan and run games user research studies, and get your first job in games. Learn more about the book.

Available now from Amazon

Also available in Korean

How To Be A Games User REsearcher Book

Building User Research Teams

Building User Research Teams is the best-selling step by step guide on how to start a new UX research team.

Learn how to convince colleagues that user research is worthwhile, equip a new UX team and run impactful studies that improve products.

Available now

Building User Research Teams Book

Interviewing Players – Chapter in Games User Research (2018)

Steve Bromley discusses player interviews in chapter 10. Interview tips are provided as well as an exploration of the preparation of an interview as well as methods used in GUR such as interviews during the session and final interviews. The chapter ends with a discussion of data capture analysis and thoughts on the future of interview methods.

Games User REsearch Book

Industry Talks

Confident Game Development – How To Integrate Player Insight To De-risk Game Development – PocketGamer Connects London (January 2024)
When and how to plan user research into a busy production schedule, to release a game you are confident players will love.

Impactful Games User Research – Games UX Summit (December 2023)
How to ensure your studies are relevant, timely, and understood – leading to studies with impact.

Moderating your first live playtest – Playtest Cloud (December 2023)
Tips and support for game developers running live moderated playtests for the first time.

Successful Public Playtesting – Game City Hamburg (October 2023)
Making the most of public playtesting opportunities, such as conferences.

Is this fun? Practical tactics to integrate player insight throughout development – Game Gathering 2023 (August 2023)
Practical approaches for unlocking playtesting and user research throughout production.

How To Becomes A Games User Researcher – Interaction Design Foundation (May 2023)
Introducing games user research methods, how they influence game design, and how to start a career in the games industry

Playtesting – Game Production Community (April 2023)
An interactive workshop for game producers, exploring current playtest challenges.

Better Playtesting For Teams With Little Time Or Money – DAE Studios (January 2023)
How teams with smaller budgets can apply games user research best practice to maximise the value of their playtests.

Better Playtesting For Indie Developers – Indie Game Business Sessions (September 2022)
How teams with smaller budgets can apply games user research best practice to maximise the value of their playtests.

Playtesting when you have no time or budget Tentacle Zone Workspace (August 2022)
Advanced playtesting techniques for game developers

An introduction to playtesting Tentacle Zone Incubator (July 2022)
Introduction to practical playtesting techniques for their game development cohort

Playtest Masterclass Game Production Community (June 2022)
Advanced practical playtesting techniques for experienced game producers.

Start a career in games user research UX Insight (June 2022)
An introduction to transitioning from other types of UX, to working as a games UX researcher.

UX Research Practices and Challenges of Indie Developers Games User Research North America Summit (May 2022)
A roundtable with other industry + academia representatives, on playtesting practice for indie game developers

Playtesting without a budget Game Dev London: Global Game Jam (January 2022)
How indie developers and teams with limited budget can run better playtests without spending a lot of money.

How To Get Games User Research Experience Without A Job Games Research & UX Online (November 2021)
A guide for juniors on how to develop research skills independently, stand out from the crowd of junior job applicants, and get the experience needed to land a first user research job.

Better Playtesting For Indie Developers – Develop Conference (October 2021)
How teams with smaller budgets can apply games user research best practice to maximise the value of their playtests.

The five essentials for new user research teams – Keynote speech at UXCon Vienna (October 2021)
Increasing the impact of a new research team through advocacy, education and solving the right problems.

Increasing Research Impact through Collaborative Studies – GRUX Online (November 2020)
How opening up the research process increases the impact of your research studies.

Get In Front of Game Design Decisions – GUR Summer Camp (May 2020)
Using mindmaps to speed up research analysis and debriefs

User Research in VR  – Wired Sussex (September 2018)
Best practice for user research in virtual reality, and tips from the front line

Lessons GamesUR Can Learn From ‘Mainstream’ User Research (with Alistair Greo) – Games User Research EU Conference (November 2017)
How practise from mainstream UX can help games user research grow and evolve.

Minimising simulator sickness in VR – The Research Thing (May 2017)
How to measure and reduce motion sickness when testing virtual reality games.

The User Research Lab at Sony – GDS Lab Tech Meetup (June 2016)

Running User Research for VR – UX Brighton (May 2016)
Some best practise on running user research studies for virtual reality games.

Measuring Simulator Sickness – CHIPlay (September 2015)

Capturing Fun – CHI GUR Workshop (May 2012)

Playing to win? Measuring social interaction in games – Multi.player Conference (July 2011)

conference talks


Becoming a UX Researcher in the Games Industry – UXPA Magazine (December 2024)
An introduction to starting a career in games user research, co-authored with Pejman Mirza-Babaei

How To Write a Playtest Survey – Wireframe Magazine #64 (July 2022)
An introduction to writing surveys to assess player understanding and motivation.

How To Playtest Your Game For Under £50 – Wireframe Magazine #63 (June 2022)
Essential playtesting practices for indie game developers.

Game On: User Research in Video Games – CRUX Magazine #5 (April 2022)
An introduction to some of the nuances of user research for video games.

An Introduction To Games User Research – Academy Magazine #1 (April 2022)
What is games user research, and how do I become one?

How To Become a Games User Researcher – Wireframe Magazine #59 (February 2022)
What games user researchers do, and how to start a career in games user research.

Beyond usability testing — Maturing a research team – Leading Research (August 2020)
How teams can beyond usability testing to running higher value studies.

Run The Right Kind Of Research Study With The Double-Diamond Model – Smashing Magazine (May 2020)
How UX research adapts, and our research objectives change from discovery -> launch.

How user research helps make better product decisions – Product Coalition (March 2020)
How to build the case for research, and help product teams apply it.

Create a user research lab on any budget – UX Collective (Feb 2020)
A variety of approaches for UX research labs, from a small $100 lab, to a multi-million dollar upgrade.



How to do User Research in Game Dev – Building Better Games Podcast (December 2023)
We discuss how important understanding players is to a stable and reliable production process, and how to overcome some of the barriers to making games players love.

The lean Playtesting approach for building games that count! – Webinar (December 2023)
How to making playtesting fit in a busy development schedule, and overcome common objections to playtesting.

Playtesting and the Future of UX – Experience Designed Podcast (October 2023)
We delve into the distinctive aspects of conducting playtests, explore insights gained from both the gaming and software development industries, and discuss the future of UX research.

Being a Games User Researcher – UX Research MX (May 2023)
An introduction to Games User Research for the Mexican user research community, and how it differs from traditional UX approaches.

Games User Research NN/g UX Podcast – Nielsen Norman Group (May 2023)
An introduction to Games User Research, and how it differs from traditional UX approaches.

Game Starter: Games User Research GameCity Hamburg (September 2022)
A panel discussion with Lanie Dixon and Jess Tompkins on the day to day work of a games user research, our experiences in the games industry and things we would have liked to know at the beginning of their careers.

Understanding Users: Games User Research Understanding Users (August 2022)
An introduction to the unique challenges of user research for video games.

How To Be A Games User Researcher with Steve Bromley Live Booleans Podcast (August 2022)
A chat about working in games user research, the challenges testing in VR, and the potential for AI playtesting

GUR Cafe ep 8 – Going Beyond the UR Report – GUR Cafe (May 2022)
An interview with Lanie Dixon from GUR Cafe on how we can increase the impact of research studies, by working closer with our development teams.

How to be a games user researcher with Steve Bromley – Dovetail Blog (April 2022)
An interview from the Dovetail team on how user research in games differs to traditional UX.

What is the point of user testing? – Game Dev London (January 2022)
An introduction into the value of playtesting and user research, and how to go about it.

Top Six Playtesting Mistakes To Avoid PlaytestCloud’s Meet The Experts (December 2021)
Steve Bromley talks to Playtest Cloud’s Elie Mourand about the most common playtesting errors he see,s and how to avoid them.

Games User Research and Playtesting – Interview on Awkward Silences Podcast (December 2021)

An introduction to Games User Research – Interview by (August 2021)

User Research? Game On! – Interview on UserDefenders Podcast (March 2021)

My Journey – Interview by Games Jobs Live (March 2021)

What does a games researcher do? – Interview by Level Up! podcast (February 2021)

How to be a games user researcher – Interview by Seb Long (January 2021)

Games User Research & Establishing User Research Teams – Brave UX (October 2020)

How to start a User Research Team – Product24 (April 2020)

Building User Research Teams – City Interaction Lab Podcast (March 2020)


University Talks

Better Playtesting For Game Developers – Winchester School of Art (February 2024)
A practical workshop to plan, run and analyse a playtest of your own game.

Interviewing Players – University of Ontario (February 2024)
How and when to interview players to inspire game development decisions.

Running Effective Observational Research– Drexel University, Philidelphia (July 2023)
Practical approaches to running high quality research throughout game development.

Games User Research in Industry – Polytechnic of Leiria, Portugal (March 2023)
What is games user research, and how to become a games user researcher.

Be A Games User Researcher – Winchester School of Art (March 2023)
A practical workshop to plan, run and analyse a games user research study.

Games User Research Lab: Expert Talks – Masaryk University (October 2022)
We explored the typical workflow for a games user researcher, and where the challenges lie for running effective research.

Games User Research: Making Games Better Through UX Studies – Staffordshire University (March 2022)
What is games user research, and how to become a games user researcher.

How to run usability tests for games – University of Southampton (February + March 2022)
Two day-long workshops on playtesting + usability testing training for students learning game development.

How To Be A Games User ResearcherMoving Beyond Running Great Studies – University of Ontario IoT (April 2021)
How communication and other ‘secondary’ skills are required to be an excellent user researcher.

Games User Research: Making Games Better Through UX Studies – Staffordshire University (May 2021)
What is games user research, and how to become a games user researcher.

Games User Research: Making Games Better Through UX Studies – HCID Centre Seminar (February 2021)
What is games user research, and how to excel at job interviews.

Collaboration in User Research – University of Ontario IoT (March 2020)
How working with our colleagues is essential to high impact research studies

User Research in Games – University of Sussex (2013 & 2014)



#gamesUR Summit – North America – Sponsor (2023)

Pixelles Montreal – GDC Ensemble – Sponsor (2023)

Games Lift Incubator – Gamecity Hamburg – Mentor + Network Coach (2022)

Games UX Summit – Sponsor (2022)

Tentacle Zone Incubator – Sponsor (2022)

#gamesUR Summit – North America – Sponsor (2022)

Games Research & UX Online – Sponsor (2021)

Games User Research Europe – Co-lead (2016)

Games User Research Europe – Co-Lead (2015)